ADIMAY

THE ONLINE IDENTITY

Culture
April 26, 2016

Beyond the popular notion of the blogging world as an overtly saturated, face value driven, capita...

Beyond the popular notion of the blogging world as an overtly saturated, face value driven, capitalist sell-out circus, can our digital spaces serve as political statements? B eyond the popular notion of the blogging world as an overtly saturated, face value driven, capitalist sell-out circus (all arguably true – but that’s a whole different discussion), there is the domain of

MANI JASSAL

Editorial
April 4, 2016

Today’s editorial is shedding light on designer Mani Jassal and her couture of dreams. Couple the ...

Today’s editorial is shedding light on designer Mani Jassal and her couture of dreams. Couple the likes of sheer fabrics, dreamy hues, and bold silhouettes and you have just some of the aspects that make up Mani Jassal’s couture of dreams. Now, add golden hour, the glorious Kiran Rai, and the photographic lens of yours truly and you have this

HER STORY

Conceptual
March 29, 2016

There’s a complete human story in every photograph– and today I’m bridging my love between...

There’s a complete human story in every photograph– and today I’m bridging my love between visual storytelling with the queens in my life in partnership with UBS and Annie Liebovitz’s global exhibition for Women. There’s a complete human story to be said in every photograph– and today I’m bridging my love between visual storytelling with the queens in my life

WHITE SWAN

Editorial
January 25, 2016

The fantasy of fashion and its power to transport and transform is strong today, dear friends. So he...

The fantasy of fashion and its power to transport and transform is strong today, dear friends. So here’s something I’ve been holding onto for a good couple of days now, and well worth the wait. First sighted from my barely-there behind-the-scenes ‘gram, voilà – we have one my favorite shoot to date, by a fantastic team of ladies. The plan

A LOVE LETTER TO NEW YORK

Musings
January 25, 2016

I’ve been to New York sporadically within my 19 years of life. It was a visit always described...

I’ve been to New York sporadically within my 19 years of life. It was a visit always described as “nice,” followed by, “but I wouldn’t want to live there.” Why? I was a young little lass who came to New York never to see its sights further than Lady Liberty, due to an agenda of family visits or something of the

PRÊT-À-PORTER

Events
November 13, 2015

Despite popular opinion of Southern California style being anything more than flipflops and sweatpan...

Despite popular opinion of Southern California style being anything more than flipflops and sweatpants, Prét-à-Porter night at Orange County Fashion Week proved completely otherwise. Works of art everywhere. Among the center grounds of fashion weeks that have dominated social media, New York, London, Milan, little old Orange County was reigning in its local community. Nestled in the architecturally awing yet